Finer Stuff

Finer Stuff

contemporary womenswear brand Finery launch their debut swimwear line

Co-founded by former ASOS and Topshop executives Caren Downie, Emma Farrow, and Rachel Morgans Brooks back in 2014, budding womenswear brand Finery has gained something of a cult following since its inception, notably for its trend led pieces, luxe textiles and affordable price-tag.

Their first holiday collection focuses on a colour palette of punchy tangerine, muted lilac and deep turquoise and appear on an abstract patterned one-piece, mix and match bikini tops and bottoms, pebble print shorts and a button-up a-line dress.

"Our first holiday collection reflects the collaborative process of developing it", said Finery head of design, Emma Farrow. "Each of us at Finery brought our all-time favourite swimwear into the studio and expressed why these particular pieces work so well for us. We then incorporated those details into our own range; interchangeable styling, upbeat colours.”

The collection is available to buy online with prices ranging from £15 for bikini bottoms to £75 for a dress.

finerylondon.com

 

  • Words: Rebecca Parker