Body like Bey
WE'RE CRAZY IN LOVE WITH POP-POWERHOUSE BEYONCE'S DEBUT ATHLETIC RANGE
Whether you're hitting the gym or just want to channel the new season's athleisure trend Beyonce's new sportswear collection has got us ready to hone our summer bodies.
The brand, in collaboration with Topshop's Chairman Sir Phillip Green, is named Ivy Park after the singer's daughter and her local Parkwood Park in Texas. Not be confused as a limited edition celebrity collaboration, Ivy Park will be a standalone performance wear brand, offering over 200 pieces including accessories, bodysuits and yoga pants.
Speaking in the campaign video Beyonce says: “Ivy Park will push the boundaries of the athletic wear and to support and inspire women who understand that beauty is more than your physical appearance.”
Fusing a stylish seamless design with techically advanced craftmanship Ivy Park provides modern essentials for both on and off of the field.